The Problem with the Pink Tax

When you think about taxation or the cost of products, you probably don't think about who, exactly, those products are geared toward. However, many people are learning that whom the product is for does make a difference in terms of price and are speaking out against what they believe is gender-based discrimination in terms of pricing and taxation.   

This discrimination, referred to as the “pink tax” or “tampon tax,” comes in the form of women’s products tending to cost more than similar male products. And, while feminine hygiene products are often cited as an example of unfair taxation, all kinds of other items, such as razors and even toothbrushes, can be affected by price hikes. In fact, a recent study by the New York Department of Consumer Affairs found that products geared specifically toward women cost, on average, 7% more than products geared toward men.

Some States are Speaking Out

Not all states are just sitting by idly and allowing the “pink tax” to flourish, however. Some have taken steps to eliminate this discrimination, with Alaska, Delaware, Montana, New Hampshire, and Oregon no longer adding any extra taxes to any women’s products.

New York is in support of this move with its current governor creating a plan to remove gender-based pricing, and California is following its lead. Its senator has called for removal of the tax.

And, while these seven states are the main ones willing to take things to the extreme, other states have at least made feminine hygiene products exempt from additional taxation. Those who have include Utah, Rhode Island, California, Pennsylvania, Connecticut, Nevada, Florida, New York, Illinois, New Jersey, Maryland, and Massachusetts.

What You Can Do

If you have an issue with the “pink tax,” there are many things you can do to speak out and make a difference.

If you live in a state that still imposes gender-based taxation, write to your local congressman about this taxation and why it’s problematic. You can also avoid buying products that base their prices on gender, share examples of gender-based pricing you see via social media, and support companies that don’t enforce the pink tax.

The world is changing to be more equal, and in your own way, you can be a part of making that happen!